TELEPHONE
users in Trinidad and Tobago who are waiting patiently for the freeing
up of the local telecommunications market may be wondering why Laqtel,
one of the new players in the market is keeping so quiet.
In stark contrast to the behaviour of key officials of Irish telecommunications
company Digicel, and Telecommunications Services of Trinidad and
Tobago (TSTT), Laqtel has been almost silent except for a few print
advertisements that make little or no reference to the competition.
Some may even be wondering why -- apart from planting giant telecom
masts in every nook and cranny of the country -- the homegrown Laqtel
isn’t aggressively pushing for interconnection with TSTT’s
system before Carnival the way Digicel has been doing.
However, there is further rumour that Laqtel, while being chummy
with TSTT, is working on a merger with Digicel.
But Laqtel Chief Executive Officer Michael Barrow told TnT Mirror
that his company has no interest in participating in the “cellphone
war” that is currently being played out between Digicel and
TSTT.
He also dispelled a persistent rumour that there is collusion between
Laqtel and TSTT in an attempt to bowl the multinational Digicel
out of the local market.
“There is an agreement between Laqtel and TSTT (which would
allow) Laqtel to use some of TSTT’s transmission towers, while
TSTT would use some of our towers.
“The agreement is reciprocal, we have an amicable and healthy
business relationship, but there is no collusion between Laqtel
and TSTT,” Barrow said.
When Mirror asked Barrow why his company wasn’t advertising
as aggressively as his two competitors, Barrow said that Laqtel
began negotiations with TSTT even before Digicel did: “To
say we’re not as aggressive is not entirely correct, maybe
we’re not as noisy.”
Asked to elaborate, Barrow said: “There is a lot of noise
in the market, but at the end of the day, it would be the quality
of the products and services that we offer to Trinidad and Tobago
that would make the difference.”
Laqtel’s Communications Manager Jessel Brizan echoed his CEO’s
sentiments: “We have a certain strategy to follow, so we didn’t
see the benefit of getting mixed up in all that noise,” he
explained.
Barrow revealed that Laqtel expects to launch fully by the second
quarter of this year, but he stressed that the launch would take
place only when everything is in place: “We would launch our
service only when we’re confident that we have a product that
meets and exceeds the expectations of the people.”
When Mirror spoke to Lyle Townsend president of the Communications
Workers Union, he said he is aware of the rumour that Laqtel is
teaming up with Digicel.
“I would not doubt it because it is an easy way to make money
to exploit the situation and to exploit the consumers,” said
Townsend.
“Our role as a union is to protect the consumer’s interest.
“If we feel that they would be exploited then we would get
involve,” said Townsend. |